37Jewelry

FUCK IT

The innocuous mantra to a happy life.

Life is like a jack-in-the-box — you never know when it will surprise you. The best way is to enjoy it unhinged rather than getting attached by injecting meanings into it.

Life doesn’t care. So, no matter how hard we try, we sometimes fail.

Sometimes life has other ideas about one of the things that matter to us and we can’t do a damn thing about it — except, choosing to be happy.

Fuck It, I tried. That’s it, move on.

FUCK IT

Jewelry to inspire & empower

Through our powerful writing and meaningful designs, 37 inspires our community of customers to share their unique stories. We believe that sharing stories is the spark that ignites connection – when we share our stories we find ourselves within one another, helping us realize that we are not alone in our journeys.

ABOUT US

WHY WE NAMED 37

At 37℃, our body has the best immunity. In our life journey, we will go through many kinds of chapters, happy, sad, challenging, etc. We hope our brand 37 can bring the best emotional immunity to everyone.

WHY WE NAMED 37

HOW WE INSPIRE

Our products are composed of topics like FRIENDSHIP, LOVE and ADVENTURE, to inspire an authentic connection between us and help us realize we are not alone in our journey.

HOW WE INSPIRE

Our products are composed of topics like FRIENDSHIP, LOVE and ADVENTURE, to inspire an authentic connection between us and help us realize we are not alone in our journey.

WOMEN-BUILT BRAND

Since 2019, we have helped lots of people go through tough times with positive, wearable reminders. We're dedicated to having a positive impact on everyone - I hope you will join us.

WOMEN-BUILT BRAND

Since 2019, we have helped lots of people go through tough times with positive, wearable reminders. We're dedicated to having a positive impact on everyone - I hope you will join us.

WHY WE NAMED 37

HOW WE INSPIRE

Our products are composed of topics like FRIENDSHIP, LOVE and ADVENTURE, to inspire an authentic connection between us and help us realize we are not alone in our journey.

WOMEN-BUILT BRAND

Since 2019, we have helped lots of people go through tough times with positive, wearable reminders. We're dedicated to having a positive impact on everyone - I hope you will join us.

Best Seller

S925 Fuck It Stacked Ring - 4 Rings Set

S925 Fuck it Square Ring

Fuck It Dainty Bar Ring

Let Them Dainty Bar Ring

S925 Fuck It Stacked Ring - 4 Rings Set

S925 Fuck it Square Ring

Fuck It Dainty Bar Ring

Let Them Dainty Bar Ring

FUCK IT

Mother's Day Gifts

S925 Custom Photo & Birthstone Ring

S925 Mother & Daughter Forever Linked Together Photos And Birthstone Custom Ring

For Grandmother-Custom With Grandkids' Birthstones Stack Ring

S925 Mother & Daughter Forever Linked Together Custom Infinite Love Ring

S925 Fuck it Square Ring

S925 Fuck It Circle Ring

Fuck It Dainty Bar Ring

For Mother - S925 Custom Name Knot Ring

Blessed To Be Called Mama/Nana Birthstone Custom Bypass Necklace

For Mama To Be -Lovely Feet Necklace

For Mother - Protective Mama Bear Custom Name Necklace

For Mother - You Are The Best Mama Bear In The World Initials Custom Necklace

For Mother/Nana - Birth Flower Bouquet Necklace

For Mother-Love Forever Custom Birthstones Bracelet

For Mother - S925 Mama to Be Palm and Foot Ring

For Mother - Mother And Kids Forever Linked Together Custom Birthstones Bracelet

For Mother/Nana -Custom Birthstone Infinity Necklace

For Mother/Nana -Personalized Butterfly Birthstone Bracelet

For Mother/Grandma - Personalized Butterfly Birthstone Necklace

For Mother/Nana - Holy Cross Birthstone Custom Necklace

For Mother/Nana - Golden Route Birthstone Custom Ring

For Memorial - Mama of An Angel Wing Bracelet

S925 Mama of an Angel Pink & Blue Enamel Heart Ring

For Mother - S925 Custom Birthstones Mama Stack Ring

FEEDBACKS FROM CUSTOMERS

Karen Johlitz ⭐⭐⭐⭐⭐

Ethan R. ⭐⭐⭐⭐⭐

Ben J ⭐⭐⭐⭐⭐

JENNIFER B. ⭐⭐⭐⭐⭐

Lisa Vansconis ⭐⭐⭐⭐⭐

Dorene Leigh Willen ⭐⭐⭐⭐⭐

FEEDBACKS FROM CUSTOMERS

Karen Johlitz ⭐⭐⭐⭐⭐

Ethan R. ⭐⭐⭐⭐⭐

Ben J ⭐⭐⭐⭐⭐

JENNIFER B. ⭐⭐⭐⭐⭐

Lisa Vansconis ⭐⭐⭐⭐⭐

Dorene Leigh Willen ⭐⭐⭐⭐⭐

Jewelry to inspire & empower

ABOUT US